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Dear Old Media....

Your business model is about to fail in an epic drama because over the last 10-20 years you have not invested into new ideas, you have not looked beyond your faith of the economy flushing you with cash, you have not even invested in good content. You got into a spiral of self fulfilling prophecy - ever worst content to please the ever shrinking lowest common denominator. And worse of all you have tried to buy out ideas from outside your scope, tried to humiliate those that donīt work with you, tried to stop any content business model that isnīt formed around your believe of distribution of media power. You close your eyes when its aparent that copying things from one media to the other has never worked and will never work as most different kind of medias have a completely different underlaying social behaviour, modelled on that a completely different user interface and so dear old media fusing your failed business model with a social model that is not even build to be a business model and try first and foremost to generate ad revenues by connecting people and giving them an very expensive chat window on their tv screen which they interface - wait for it - with an iphone or similar network enabled device - this dear old media is so falling flat on its face (not even to mention that a remote control is also not the best input tool to engage in socialising activity of any extended sort). Please get it and stop your desperate attempts to save your failed business by trying to mimic real innovation that is about the people first and foremost and money only as an enabler. Try to see were your old business model can help future generation, heck become an archive and let people search in the past - and even charge some administrative fees for it or do live broadcasts or even just let people rent your facilities to make people powered media - but please see the light and see that people want real interaction, people want to publish want to speak their own voice and the TV or a dead tree newpaper is not the medium to deliver that - it was never designed to do that and to make it work is like trying to transform a school bus into a first class ultrasonic airplane that can carry 2000 people at once.

A response to the aptly titled article "TV+Social Network=?" on the wall stree journal.

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